Genard Company, formerly Detmias Construction is a development conglomerate based out of New Orleans (parent company to Stay Redamo). They specialize in historical renovations and short-term rentals.
Campaign
Iconography
Branding
Copywriting
Genard Company
I facilitated the transition of Detmias, a construction company, to its current brand and brand identity, Genard Company. GENCO’s re-brand consisted of everything from iconography to brand voice, and its launch campaign encompassed all assets necessary to relaunch under its new name.