lilah b. is was a hollistic beauty brand founded on a philosophy of the union between health and beauty.
Campaign
Brand Strategy
Social Media
Digital Marketing
Content Creation
Copywriting
Influencer Relations
lilah b.
Working with the creative director, I oversaw the development of photoshoots, developed content for social media platforms, and supervised the design and video teams’ execution of treatments to remain in line with existing brand guidelines. I developed and maintained relationships with influencers, reviewers and content creators and directed the creation of their content generation.